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strategy & COnsulting > market intelligence Consulting
Market Intelligence Consulting
Looking to get a jump on the competition? Morrissey Goodale’s AE industry market intelligence and research consultants can alert your architecture, engineering, and environmental consulting firm to market trends and project opportunities unknown to your rivals.
With deep AE industry knowledge and extensive research on our side, we know the right questions to ask and where to track down market data. We then turn the market data into actionable information to help grow your business.
Our market intelligence consultants rely on customized market research on specific industries and geographic regions, client perception studies, and benchmarking reports to boost your firm’s market share. Better understand your clients, prospective clients, and competitors when you try Morrissey Goodale’s market intelligence consulting services.
Market Intelligence Consulting Services
Market Research Studies
Get a leg up on rival architecture, engineering, and environmental consulting firms by knowing which market sectors and geographic areas can expect growth — and which ones cannot. Tailored to both specific industries and geographic regions, Morrissey Goodale’s customized market research studies provide detailed analyses of demographic and economic data, market sector trends and drivers, and project pipelines. Tap into our consultants’ thorough knowledge of primary and secondary research methods to give your firm a competitive edge.
Client Perception Studies
Want to know what your clients truly think about your firm? Morrissey Goodale’s client perception studies deliver actionable information directly from buyers of your services. As an objective third party with deep AE industry experience, our skilled interviewers put clients at ease so that they provide honest feedback. We ask probing questions that elicit unvarnished answers and identify problem spots you may not even consider. Morrissey Goodale then interprets and analyzes the responses to develop action plans that will shore up your strengths, bolster your weaknesses, and allow you to better serve the unmet needs of your clients.
Benchmarking Studies
Do you know how your firm stacks up against the competition? Morrissey Goodale’s customized, comprehensive benchmarking reports detail how architecture, engineering, and environmental consulting firms compare to the rest of the AE industry. Access a broad range of performance metrics in 12 competency areas, including leadership, strategic planning, business development, client service, new market development, and training and development. After collecting data through interviews and surveys, we perform statistical analyses and deliver a detailed report of the findings that empowers firm leaders to make data-driven decisions to improve performance.
jan 28, 2025 | Live webinar | 12:30-1:30 PM EST
2025 AE Market Intelligence Webinar
Unlock key insights for success in 2025. Explore emerging AE market trends, uncover how election outcomes shape infrastructure, and learn expert strategies to tackle challenges ahead. Don’t miss this opportunity to gain a competitive edge!
Industry Insights
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About how we can help you grow, strengthen, and plan for your AE firm’s future.